Why Every Blogger Should Update Old Posts
Many bloggers ignore the importance of updating old blog posts. Honestly I also made this mistake during my first blog posts. I eventually understood how important it is to always keep myself updated as well as my readers!
Your Following Have Grown
I happen to think that I wrote some pretty useful stuff in 2008, but if I don’t promote it or link to it in newer posts nobody’s going to know about it. Most of us have our archives memorized, but that doesn’t mean our readership does. I’m sure you’re adding new followers and subscribers every day; make it easy for them to fall in love with your old stuff!
You Have More To Say
I started blogging when I was 27. Since then, I’ve traveled to 12 more countries, left my career in education, worked with hundreds of clients, walked away from a book deal, moved, gotten married, and become a stepmom. Not surprisingly, these changes have given me All Sorts Of Insights into things I wrote about in the past. I have so many things I’d like to add to those posts about what to pack and how to get the love life you want! (Source: girlbloggers.com).
The Internet Has Changed
Readers want obvious, helpful titles, in-depth tutorials, short + readable paragraphs. Thankfully, it’s not hard to rework old blog posts to meet today’s standards.
Do: Update Posts That Are Timely
Update your post about taxes and freelancers. Update your post about Spring Break destinations, recipes for Easter brunch, or St. Patrick’s Day cocktails. You get the idea!
Do: Update Your Most Highly Trafficked Posts
We can’t always control which posts get the most traffic. Even if that’s not the post that you may like the most, it probably gets hundreds of page-views every month. I suggest making sure it’s nicely formatted, has proper SEO, and links to other posts.